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Cluster Adoption

Adopt a Weaving Cluster

Preserve Craftsmanship, Support Communities, and Promote Sustainable Textiles

At ViaWeave, we believe heritage is not meant to be archived — it’s meant to be lived. Our Cluster Adoption Program invites institutions, corporations, and purpose-driven businesses to become direct catalysts of change — by supporting India’s rich, diverse weaving clusters and fueling the revival of endangered handwoven traditions.

Why Adopt a Weaving Cluster?

India’s weaving clusters are living legacies — custodians of centuries-old skills, patterns, and philosophies woven into every thread. Today, many of these clusters are at risk of fading away due to lack of visibility, funding, and stable livelihoods.

By adopting a weaving cluster, you help:

  • Revive rare textiles and weaving styles
  • Strengthen rural livelihoods
  • Support natural, eco-conscious production
  • Create co-branded, artisanal product lines
  • Become part of India’s sustainable textile movement
  • Marketing Support for Impactful Storytelling

    The weaving clusters of India hold within them a legacy of craftsmanship, knowledge, and tradition passed down through generations. Many of these clusters, however, are on the verge of extinction due to a lack of funding, infrastructure, and market access. By adopting a cluster, you can help revive a specific textile, weaving style, and a way of life that faces an uncertain future.

    Identify a Cluster

    Choose from our curated list of weaving clusters across India — from 500 to 10,000 looms — each with its own unique textile tradition and immediate needs.

    Fund for Impact

    Your capital supports raw materials, tool upgrades, workspace development, training programs, and improved working conditions.

    Co-Branding Opportunities

    Collaborate on exclusive product collections made using handmade, sustainable textiles. Whether it’s fashion, hospitality, or interiors — your products can reflect timeless craftsmanship with modern aesthetics.


    "Your support becomes a story worth weaving — of revival, dignity, and sustainability"


    The Buyback Arrangement – Close the Loop

    Are you part of a hospitality, healthcare, fashion, or interiors brand with consistent textile needs?

    ViaWeave’s Buyback Program enables you to:

    • Directly procure handmade textiles from the clusters you support
    • Customize fabrics & products like linens, uniforms, or accessories to match your branding
    • Ensure fair trade, ethical sourcing, and circular impact

Marketing Support for Impactful Storytelling

ViaWeave’s in-house creative team will amplify your impact:

  • Curated storytelling (blog posts, social media content, documentaries)
  • Joint press releases and branded campaigns
  • Behind-the-scenes narratives showcasing your supported cluster

"Let the world know what you stand for — sustainability, heritage, and community upliftment."

Ready to Weave Change?

Join us in preserving India’s textile treasures. Let your brand be the thread that connects tradition with transformation.

Contact Us Now ➜  to discuss adoption, co-branding, or procurement options.

"Together, we can build an ecosystem where artisans thrive, heritage lives on, and the Earth breathes easier."

Terms & Conditions for Partnerships

All cluster adoptions and buyback arrangements are governed by clearly defined legal agreements. Highlights include:

  • Non-Compete & Exclusivity Clauses
  • Revenue Sharing Agreements
  • Confidentiality & IP Protection

These agreements protect weavers, uphold fair trade practices, and ensure ViaWeave’s role as a transparent facilitator.

Note: Full access to agreements  is granted post formal signup and onboarding.

Download Terms & Conditions          

  Explore Our Clusters: An Interactive Experience

Browse through our interactive map showcasing weaving clusters across India. Each cluster listing includes:

  • Craft specialty (e.g., Khadi, Ikat, Jamdani, Eri silk, Kanjeevaram, etc.)
  • Artisan count
  • Cultural Heritage
  • Support requirements
  • Current Impact Metrics
"Select a cluster, pledge support, and submit your application — all through our easy-to-use digital platform."

Explore Clusters         

         

         

CREATED WITH CARE ❤️ CRAFTED WITH LOVE